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Platform Updates

This section is dedicated to keeping our Platform users informed about the latest updates to the Platform experience. Here, you'll find details on new features, enhancements, and improvements designed to optimize your ability to uncover powerful insights and drive your strategy forward. Additionally, we provide FAQs and best practices to help you make the most of our intelligence platform, ensuring a seamless and efficient user experience.

Activate hundreds of Tunnl audiences in media buying software

December 2024 Release 3.6.0

New Features

Reach and Frequency Tool

When you hover over the Audience Advertising Exposure chart, you'll see a list of top TV stations and this will pop up across all of the bars from the highest exposure group to the lowest exposure group

Political Paid Media Tool

During your search, there is a new "Medium" filter added to enable searches on only Broadcast or Cable

Resolved Issues

Reach and Frequency Tool

Addressing the issue where the Unduplicated Reach percentage had a mismatch between the Platform display and the PDF download

Political Paid Media Tool

Addressing the issue where no data is returned for the user's search - an error message is now displayed when no data is returned for the user's search