OUR SUCCESS STORIES START WITH YOU

Audience Intelligence That Really Connects

Discover how our partners have experienced our cutting-edge audience intelligence solutions in the Tunnl Platform and the remarkable results from better optimized campaigns. When organizations need to connect with an audience, they trust Tunnl to build those critical connections and measure progress along the way. Our success stories highlight the impact we've had across sectors. We're transforming corporate reputation, improving brand image, and activating the audiences that matter most.

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Tunnl partner success shows a +7% increase in favorability.

Improving Brand Favorability for a Major On-Demand Delivery Service

The multi-channel, targeted approach to the campaign resulted in positive movement in our client’s net favorability score.

Our Consumer Brand Success Story

This major on-demand service company has been partnered with Tunnl for the past several years as the growth of the gig economy has continued and the regulatory complexities have mounted for their service. In advance of potential statewide regulatory battles, they partnered with our team to build momentum heading into particular policy reviews by state legislators. This campaign aimed to soften public perceptions on key issues and drive favorability of the brand up.

Tunnl partner success shows a +$7.7 million in added value to their advertising spend.

Optimizing Audience TV Ratings to Increase Ad Value for an Industry Association

The television buy included more than $10 million in ad spend. That $10 million in advertising resulted in almost $18 million in advertising value by leveraging a more targeted custom Tunnl audience.

Our Industry Association Success Story

Public perceptions of brands are increasingly influenced by their environmental practices, with consumers demanding more sustainable packaging options and transparent corporate responsibility initiatives. Tunnl’s association client faced a crowded advertising space and needed to ensure that their message reached the right audience effectively and on budget. The primary goals were to improve advertising recall, move key industry metrics, and make the ad dollars go further.

Tunnl’s platform is intuitive and allows our team to drive greater efficiencies across our buys.

Danny Jester

Partner | GMMB

We utilized the Tunnl Platform’s linear TV targeting to learn exactly where to reach our audience, including which social media platforms they use. We invested in those channels and Tunnl showed us that our favorability increased by 12 points throughout the year of that campaign.

Angela Eaddy

Policy Paid Media Manager | DoorDash

Tunnl has been really instrumental in our online targeting strategy and ability to reach constituents and different influencer and stakeholder audiences across the nation when we work with our public affairs clients on really niche topics. It’s a really important tool for us to be able to put smart strategies together to pitch to our clients.

Lucy Pieper

Head of Paid Media & Digital Campaigns | DDC Public Affairs